Shayna Rose Mordue
SPARK
Curiosity
CREATIVE
Strategist
Shayna Rose Mordue
SRM builds magical worlds, activates brands, and creates unforgettable experiences.
She has developed a top 15 iOS app, produced pilots for Disney, Nickelodeon, and EOne, created content for Lucky Charms, Hasbro, and Tupperware, reimagined cutting edge schools, and consulted for major brands like Sony Music, and Jaguar.
Her expertise is envisioning and creating the unexpected and the delightful, as well as solving complex problems in unique ways. Through deep empathy, she moves people emotionally to drive brand loyalty.
She volunteers with, and is certified in, Compassionate Integrity Training.
WHAT IS
Creative Strategy?
[kree-ey-tiv strat-i-jee] noun
Exceptional and divergent ideation for the purpose of gaining substantive traction.
In our work, creative strategy means getting RESULTS. What good is content if it doesn't build your following? Who cares about marketing if you're not generating steady revenue? How valuable are ideas if they don't actually solve the problems you're facing?
The SRM approach is getting creative where it counts. We start with big picture goals, and work backwards to develop a strategy that can measurably hit the targets we aim for.
This is not traditional branding and marketing. It's understanding where you need to go, and making sure we get you there by any means necessary... and the more remarkable the better.
CONTENT
EVENTS
EXPERIENCES
CAMPAIGNS
ADVERTISING
BRANDING
MEDIA
PARTNERSHIPS
PROMOTION
SOCIAL IMPACT
EYE BALLS
FANS
GROWTH
SALES
TESTIMONIALS
GOODIE GOODIE
